DUNTON, UK - Ford Britain’s long-standing Outreach Programme directly benefitted 3,500 students around Southeast Essex and England this year.
Made possible by passionate, dedicated Ford volunteers, it delivered over 15 programmes to schools, colleges, and universities for students aged from six to 21 and above.
Ford’s Naheed Akhtar-Saddique explains: “Whereas most companies focus on graduates, we realised that early year engagement is the most critical and formative stage of education choices.”
The programmes include:
Code First Girls (led by Ghulam Rasool)
Delivered two classes to 93 women on Intro to Javascript and branded as sponsored by Ford. Sixty seven per cent of applicants were from under represented communities, and 86 per cent were from a non-computer science background. Eighteen per cent identified as euro diverse. Ford was also featured as part of an Employer Spotlight on publications with 960,000 monthly readers and on social media as part of the #mumswhocode campaign.