I'll never forget the day, almost four years ago, when I was on stage with Bill Ford revealing the electric F-150® Lightning® to the world. As a fifth-generation Ford employee, I couldn't have been prouder to represent the team.
Working on electric vehicles for the first time in my career has been amazing. What's been especially cool is hearing directly from our customers and then bringing improvements to life.
Take the Flash series, for example. That was a new series introduced for 2024 that featured customers’ favorite technologies paired with the extended range battery for under $70,000 — a direct response to requests for a value driven, tech-focused version with more range.
For 2025, we're introducing the "Dark Elements" appearance package, available on our Platinum series. It's a great option to make a statement, with 22-inch black painted wheels, black Ford ovals and badging, and a sleek black interior.